Life Perspective: Reviews & More

In a recent article, Chris Well outlines nine reasons that any author is eligible for media coverage. Well says it doesn't matter what you write, or whether you have a new book (or are published yet), or how famous (or not famous) you are. Free media attention puts your name - and your book - in front of far more potential readers than you can possibly reach yourself.  When you appear in the media, you can leverage their  platform  to build  your  platform ! Want to be discovered? Chris draws from 30+ years experience working in the media to help authors with the right mindset pitch their books to the media and be taken seriously. Here's one of the points from the article: You Can Do This Yourself Influencers are easy to find. In today's world, it's easier than ever to make connections. Through a simple Google search, you can find websites, email addresses, and social media accounts. Influencers are easy to contact. Once you know how to reach...

Are you one of the many aspiring writers for websites like Associated Content , Bukisa , etc? You have probably already created a profile, posted some articles, and posted links to all your social networks, as well as Digg and Stumble . Is there anything else you can do to promote yourself and your content and get your articles noticed? YES! Send out a press release! A press release is an announcement to your local media about you and your articles. I have published a web site and print magazine and worked for several other publications. I have also promoted books and events by sending out my own press releases, so I have looked at press releases both as a writer, and as a publisher of information. I have also written a book about promoting self-published books with a chapter dedicated to writing press releases. If you have never written a press release before, these tips should help you write a good, basic press release. Before You Write Your Press Release Before you start w...